Relationships are our currency, and our reputation speaks for itself. We have developed and maintained solid connections with media across Canada (French & English) and are continuously successful in securing high-level coverage for clients across all platforms—print, broadcast, digital and social.
Content creation and calendar planning is the name of the game. We work with our brands to establish marketing direction and KPIs, and then develop content (graphics and photography) to serve to fans and followers. We liaise with industry greats (ie. Facebook, Instagram, Google) on co-branded projects, brand advertising and platform trends/algorithms to ensure our clients are always on the cutting edge. We manage conversation, contesting, analytics and are responsible for many of ours brands’ fan counts reaching new heights. We’re always ONline.
Our graphic design team is best in the world at both translating a vision or taking full creative control. We have transformed hotel rooms into custom retreats, created hand-drawn two story festival activations, produced art for lookbooks, designed countless invitations, newsletters and event creative briefs. The sky is the limit and socks are always blown off.
Seamless from start to finish, our team produces events to remember for media and consumers. Product launches, celebrity appearances, press trips, Fashion Week parties—you name it, we've branded it.
Our team is the bridge between brands and the digital sphere. We have established relationships with YouTube stars and Instagram influencers alike, and we work with the Internet’s strongest voices to integrate our brands into their content. We also develop online campaigns and contesting programs that often straddle the physical and online worlds—from mani-cams to country-wide treasure hunts, our brands have certainly popped up in your feed.
In the fashion and beauty industries, it is important to establish fans within the artistic community, who choose to use our brands in a professional setting. We work with stylists and makeup artists who are responsible for placing products in magazine shoots, speaking about them on television as experts in their field, and for championing them on their social media channels and in their work with celebrities.